Finally, a Digital Marketing Course designed specifically for fashion & jewelry brand founders, taught by someone who has spent her career in your industry.
Scale your brand with insider marketing strategiesâno overpriced agencies required.
Digital marketing can be overwhelming.
Get clear, actionable strategies tailored to your businessâwithout the guesswork.
THIS IS WHAT I NEED!
You know you need a marketing solution.
But the landscape is overwhelming, and finding guidance tailored to your industry is a challenge.
âš Youâre working with limited resources and bombarded with generic marketing advice that doesnât fit your business.
âš You know that optimizing your e-commerce site and marketing channels is key to growth, but where do you start?
âš Agencies and consultants make big promises, but trusting their sales pitches is risky.
You need a solution designed for fashion and jewelry brandsâone that simplifies digital marketing and gives you a clear path forward.
What if you could learn how to market your brand from someone who has spent four decades in the fashion industry?
Picture yourself confidently scaling your businessâwithout spending a fortune on agencies that donât understand the art and strategy behind creating desire for your brand and ultimately your designs.
With the right guidance, you can build a strong foundation and grow your brand with clarity, strategy, and results-driven marketing.
What you need is a...
Proven Strategy for Success
In just a few hours, my course will teach you how to
combine brand storytelling with data-driven marketing to drive revenue.
1. Craft
Craft an engaging brand story that creates desire.
2. Implement
Implement best practices to optimize your e-commerce site.
3. Attract
Use data to attract and retain customers.
4. Scale
Scale your business with proven marketing strategies.
If you want to learn how to set up and optimize your fashion & jewelry business for real growth, then I have something for you...
Introducing
Digital Marketing 101
For Fashion & Jewelry Brands
The only course of its kind that will teach you the exact steps you need to make your e-commerce business profitable and sustainable.
THIS IS WHAT I NEED!
Module 1: The WebsiteÂ
Your website is your brandâs first impression and sales tool. In this module, youâll learn to create a high-converting, on-brand site that looks great, is optimized for mobile, and most importantly turns visitors into customers. Brand + Data = Revenue!
Module 2: Email Marketing
Email is one of the most powerful ways to connect with your audienceâwhen done right. This module will walk you through launching or fine-tuning your email strategy, covering everything from list building to writing high-converting campaign and automated emails.
Module 3: SMS Marketing
Text marketing is a game-changer when it comes to instant engagement. Learn how to build and grow your SMS list, craft messages that get responses, and set up automated flows that drive sales without feeling spammy.
Module 4: Social Media
Instagram, Facebook, Pinterest, TikTokâsocial media can be overwhelming, but it doesnât have to be. This module will show you how to use these platforms strategically as part of a bigger marketing plan, so youâre not just posting, but actually driving results.
Module 5: Influencer & Affiliate Marketing
Want to tap into other peopleâs audiences to grow your own? This module covers the essentials of influencer and affiliate marketing, from finding the right partners to setting up campaigns that bring in new customers.
Module 6: SEO
Search Engine Optimization (SEO) can feel intimidating, but it doesnât have to be. This module breaks down the basics into simple, actionable steps so you can start optimizing your content and getting discovered by the right peopleâwithout needing to be an SEO expert.
Module 7: Online Ads
If youâre new to paid advertising or working with a tight budget, this module is for you. Weâll focus on the basics of Paid Social (Meta) and touch on Paid Search (Google) so you can learn more about running effective ads.
Module 8: Discounts & Promos
Discounts can be a great way to boost salesâbut only if you do them right. In this module, youâll learn how to structure promotions strategically so they attract customers without hurting your brand or bottom line.
Only interested in one of the modules? Click HERE to learn about your options.
I am confident that the modules, downloadable presentations, and how-to guides will help you achieve your goals.
However, I know all of this information can still be overwhelming, so I am going to throw in these amazing bonuses.
Three Live Group Coaching Calls Per Week
Ask questions, get expert advice, and dive deeper into key topics.
Exclusive Monthly Business Audit GiveawayÂ
Each month, one lucky brand will win a 1:1 business audit and strategy session ($5,000 value).
What makes Digital Marketing 101 different?
Unlike other courses that overpromise and underdeliver, this program is built on real-world experience.
Iâve spent my career working with top fashion brands, startups, and early-stage businessesâhelping them build and scale their marketing efforts. I know what works and what doesnât.
No hype. No false promises. Just a solid digital marketing foundation, best practices tailored to fashion/jewelry brands, and a clear path to sustainable growth.
Because you're ahead of the game...
You're getting in on the ground floor of this brand-new course! That means exclusive access to me at a fraction of what my one-on-one clients pay!
Plus, youâll be locked in for lifetime access to every future upgrade and improvementâno extra cost, just extra value!Â
⟠Digital Marketing 101 (Valued at $500)
⟠3 Weekly Group Calls (Valued at $1,500)
⟠Chance to Win an Audit (Valued at $5,000)
Total Value =Â $7,000
Regular Course Price = $500
50% Off Early Mover Discount
Today's Price = $250.00
Hi, I'm Nancy!
I've been a fashion marketer for nearly 40 years, working with brands like Calvin Klein, Donna Karan, Dolce & Gabbana, Valentino, and Menâs Vogue. In 2006, I launched my consultancy to help fashion brands navigate the digital world and scale their DTC businesses.
In shortâIâm your outsourced CMO.
Before that, I founded a tech company developing marketing applications for Media and Entertainment. In the early days of brand + data, I wasnât just doing digital strategyâI was producing pop-up retail events, giving me a hands-on understanding of the DTC landscape.
I come from an era where brand was everything, so I know how to balance brand integrity with data-driven growth. Many strategists struggle to marry creativity with KPIsâI thrive on it.
âȘŒ Will this course really help me scale my business?
âȘŒ Someone else is offering a cheaper course. Why should I choose this one?
âȘŒ What if I donât have the time to dedicate to this?
âȘŒ Iâm interested, but Iâm not sure if itâs right for me.
Is This Course Right for You?
â This course is NOT for:
- Businesses not using or unwilling to migrate to Shopify
- Those who lack the drive to take control of their brandâs growth
â This course IS for:
- Startup to early-stage fashion/jewelry brands with e-commerce sales under $1M
- Entrepreneurs struggling with incremental growth due to limited time or budget
- Brands looking to shift from wholesale to direct-to-consumer for better margins
- Job seekers or marketers wanting fashion-specific digital marketing skills
Before you spend another dollar on marketing, this course is a must-have.
It will set you up for success and help you break through any growth roadblocks. Donât waste time and money until you have a solid foundation.
